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Tis the season
.to eat very, very well. Welcome to the
December edition of Fresh, market-goers, our last for 2007.
A big thank you to all our loyal customers - youve made the
Clevedon Village Farmers Market what it is today. Most of
all, thanks to our brilliant stallholders, without whom we wouldnt
be here at all. We hope you all have a wonderful Christmas and a
safe and happy new year.
Please support the Clevedon Lions by buying your Christmas Tree
from the Clevedon Village Farmers Market - the Lions do wonderful
work in our community. Trees are available from December 2.
THE BIG CHEESE (NEWS)
Time to officially announce the worst-kept secret in Clevedon -
fresh, authentic buffalo mozzarella will soon be available exclusively
at the Clevedon Village Farmers Market. The Markets
very own Richard and Helen Dorresteyn, together with their trusty
partners, have managed the arduous task of importing New Zealands
first group of Riverine milking buffalo. Richard is honing his cheese-making
skills (much enhanced by recent lessons in Italys premier
mozzarella-making region, Campania), and the Clevedon Valley Buffalo
Company hopes to have limited quantities of buffalo mozzarella available
for sale early in the new year. If you havent tasted fresh
buffalo mozzarella before, hold onto your hats - its something
very special.
Staying with cheese, the Clevedon Valley Cheese Company has a limited
number of small gouda cheese wheels for sale (about 1kg each) -
these are perfect for taking on holiday. Theyve also introduced
a new boutique cheese to their range; Sentinel Rock from Mount Eliza
Cheese Company. This is a beautiful mould-ripened cheese made in
the Cheshire style - mild and smooth with a hint of wild mushroom.
NEW STALLHOLDERS
A big welcome to Bruntwood Farms (asparagus, raspberries, blackberries,
boysenberries and Luisa plums); Terry (broccolini); Kingas handmade
fudge; Gourmet Cakes & Gifts (homemade Christmas cakes); Queen
of Tarts (homemade Christmas mince tarts); The Gelato cart (handmade
gelato) and the Clevedon Lions Club (Christmas trees).
SLIPPERY BUSINESS
Last month, we brought you the amazing (and unappetising) true story
of commercial bagged salad greens and their unnaturally prolonged
lives.
This month, we bring you the equally unappetising true story of
commercially-produced table olives and olive oil.
First, to the olives themselves. Most imported olives start life
on trees that are regularly and liberally sprayed with pesticides.
When picked, theyre soaked in sparging tanks that
force air bubbles through the olives to artificially oxidise them.
Then caustic soda yep, caustic soda - is added to remove
any bitterness before the olives are pasteurised and packaged. A
handy tip: if the black olives youre eating are a uniform
glossy black colour, theyve probably been picked before theyre
ripe and artificially coloured (black olives that are picked ripe
are various shades of dark green and brown).
Real olives, however like the ones grown and
packed by Whitfords own River Estate Olive Oil are
picked ripe, steeped in filtered rain water for three to five weeks
(until theyre softened), then put in a brine solution of white
vinegar and sea salt for around eight weeks. Then theyre bottled
and brought to the Clevedon Farmers Market. Simple. River Estate
olives are also pesticide and herbicide free.
Continued from previous page...
Now to the bad oil. Most supermarket brand imported olive oils
are made from olives that are pressed above 35 degrees Celsius to
squeeze as much oil out as possible. This process, unlike cold-pressing,
increases the (bad) fatty acid content of the oil. The oil is then
refined using chemical filters, resulting in a thin, comparatively
bland product that has lost much of its natural goodness.
River Estate and other boutique olive oils, however,
are made from ripe olives that are cold-pressed within 24 hours
of picking. The result is a thick, fresh, aromatic oil with an extremely
low fatty acid content (0.1%), which means that it retains its goodness
when heated.
As for the taste difference - well, try for yourself.
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MARKET PROFILE
Zakar

Martin Grant of Zakar
The cattle on Martin and Mirandas peaceful Clevedon
property have a pleasant, unhurried kind of life, which probably
explains why Zakar Biogro Certified Beef is so tender and
flavoursome.
Its also healthy, because Martin and Miranda use no
chemical sprays or animal drenches, preferring to manage their
farm using natural practices.
Zakar beef is butchered and processed on-site, which means
that Martin and Miranda are hands-on from paddock
to counter. Lucky, really, because they have extremely exacting
standards.
Visit the Zakar stall for delicious beef cuts, mince, gourmet
sausages (no yucky fillers or chemicals, naturally), and friendly,
knowledgeable service.
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Jim from Dullumbunda
Farm with his vast array of fresh veges
and herbs
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IN SEASON
Fresh Market produce for December includes strawberries,
raspberries, blackberries, boysenberries, plums, oranges,
tangelos, potatoes, tomatoes, asparagus, courgettes, salad
greens, fresh herbs, beetroot, broccoli, broccolini, cauliflower,
lemons, watercress, collard greens, turnips, leeks, radishes,
carrots, spinach, kale, telegraph cucumbers and artichokes. |
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Strawberries at the
Market from Strawberry Corner - where
else!
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Gifts of time and love are surely
the basic ingredients of a truly merry Christmas.
- Peg Bracken
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